EmpCo compliance software: Compliant green claims instead of legal headaches.
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Substantiated sustainability statements instead of gut feeling
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Clear, EmpCo-compliant evidence instead of spreadsheet chaos
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Stay visible in the market without greenhushing
leadity. lead with clarity.
The blind spot in your sustainability communications
EmpCo compliance? Don’t leave it to chance.
You want to make sustainability visible. But EmpCo puts your entire communication to the test. Old claims need to be assessed, evidence needs to be found, and wording may need to be revised. What can stay? What has to go? And who handles this extra work alongside day-to-day business?
On top of that, sustainability claims are no longer managed by a single department. They emerge from marketing, sales, customer service, and a wide range of platforms — often faster than they can be checked. From 27 September 2026, the EmpCo Directive requires every one of these claims to be backed by evidence. Not just in theory, but in practice, and in a way every consumer can understand. It’s a never-ending task that keeps you from what really matters: communication that works.
The 3 biggest EmpCo challenges:
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Claims out of control: A post here, a comment there — central overview? Nowhere to be found. This is how critical claims can slip out unnoticed.
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Checking instead of progressing: Going through claim after claim, searching for sources, assessing wording… As soon as one piece of content is approved, the next one is already waiting. This slows your communication down.
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Checked once, not safe forever: Changed evidence and new requirements can invalidate previous checks. Either you stay in a constant state of checking — or you live with the uneasy feeling that outdated content is still out there.
From claims uncertainty to clear decisions
How to keep track of your green claims
leadity lays the foundation for EmpCo-compliant communication. Our EmpCo tool reviews your sustainability claims in texts, documents, websites and social media. leadity identifies risks and shows you where action is needed.
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Review claims centrally instead of piecing them together: Enter claims directly or review content from websites and DOCX and PDF files, such as marketing brochures and labels. Sustainability reports created in leadity can also be searched for relevant claims.
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Clearly identify and prioritise risks: leadity gives you a clear overview of your checked claims, complete with risk scoring, detailed results, explanations, and sources. The dashboard shows you at a glance which statements are critical and where action is needed.
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Improve critical claims directly:For claims that are not sufficiently substantiated, you receive a specific suggestion for wording that is more EmpCo-compliant. This turns an uncertain claim into a clear basis for further review and revision.
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Keep sustainability communications under continuous review: Content can be monitored continuously via linked URLs and social media integrations. Email notifications flag critical claims. The results can be exported as a compliance report.
Step by step to substantiated sustainability claims
How to achieve EmpCo compliance — without slowing down your communication
Your path to EmpCo-proof communication with leadity starts here:
1. Capture claims and content centrally Enter individual claims directly in the AI chat or upload content for review: websites via linked URLs, DOCX and PDF files, marketing brochures, labels and sustainability reports from leadity. Integrated OCR recognition also extracts claims from image-based documents.
2. Identify relevant claims automatically leadity scans your imported content for sustainability-related statements, automatically identifies relevant claims and organises them for further review. This means your marketing and sustainability teams no longer need to search every document manually for claims that require review.
3. Assess risks transparently
Each identified claim is assessed systematically and presented clearly, including risk scoring, detailed results, explanations, and sources. The dashboard shows the overall results and the claims requiring the most urgent action. Search and filter functions help you stay on top of things, even when there are many results.
4. Revise critical claims directly For non-compliant or unclear statements, you receive a specific suggestion for wording that is more EmpCo-compliant. This shows your marketing and sustainability team directly how a claim can be clarified, adapted or replaced — and which claims should not be used.
5. Continuously monitor communication and document results
Through the social media integrations, leadity checks new posts for EmpCo-relevant risks. Connected websites can be monitored on an ongoing basis, and marketing brochures can be uploaded for a quick check. Email notifications alert you to critical claims and to instances where critical statements are used. You can export your results as a compliance report and pass them on for expert review by the agency for sustainable communication or for an optional legal review.
Automated checks meet sustainable communication
leadity’s EmpCo software shows you which statements are critical and where action is needed. leadity gives you the digital overview you need. The agency for sustainable communication supports you in assessing claims at an expert level, developing your communication content further, and communicating sustainability credibly to the outside world. For particularly relevant or legally sensitive claims, you can also arrange a legal review.
“A common challenge is the lack of orientation: What exactly needs to be done? How much effort is involved? Especially in light of changing regulations, this creates uncertainty for everyone involved. From my experience, a structured process that sets priorities and brings people across the company along is enormously helpful.”
Sustainability management with leadity — from mid-market businesses to global players
lead with clarity — with more than 600 companies from over 40 industries in over 50 countries
EmpCo in a nutshell: Your checklist for safe climate claims
Communicate climate action – but safely!
In the checklist, you will learn:
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The 6 requirements secure climate claims must meet
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How to make climate action verifiable and credible
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How leadity and the XDC model support you with EmpCo-compliant communication
Trust is good. Data is better.
Test the EmpCo tool for safe ESG communication
Find out how to build the foundation for robust green claims — free of charge, with no obligation, and tailored to your needs. We’ll advise you and set up our EmpCo compliance software for you.
leadity AI features at a glance
AI power exactly where ESG & ISO otherwise mean grinding manual work
Our clea AI handles the complexity. You stay in control. Your data stays in Germany. Encrypted, stateless, no third-party training. AI only where it truly makes a difference — we mean it
FAQs on the topic of EmpCo
Questions and answers about EmpCo with leadity
Should you have any questions, please feel free to send them to kontakt@leadity.de
EmpCo significantly tightens the requirements for voluntary environmental statements. In future, it will no longer be enough for a claim to be well-intentioned or internally plausible. Statements must be specific, traceable, substantiated and, in many cases, clearly specified. Particularly critical are broad terms, unclear climate claims or statements whose evidence is not directly accessible and easy to understand.
EmpCo does not only affect product claims. In principle, it is relevant for all business communication directed externally, including website copy, sales materials, brochures, presentations, press releases and statements made in customer conversations. That is exactly why it is not enough to review only individual phrases. Companies need an overview of where claims are circulating and what they are based on.
Not necessarily. But existing statements should be systematically reviewed and, where needed, specified or adjusted. What matters is whether a claim is defensible, whether the statement is formulated with sufficient precision, and whether the underlying evidence is directly available and clearly traceable.
So the goal is not automatically to remove past statements, but to substantiate them, make them more specific, or adjust them deliberately where necessary.
A defensible statement needs, above all, three things:
- Clear, specific wording
- Data or evidence to support it
- and documentation that makes it fully traceable
Depending on the claim, it may also be important to present targets, progress, or reduction pathways transparently and in a way that can be independently verified. Requirements increase significantly, especially for forward-looking statements or climate-related claims.
leadity helps create the foundation for substantiated communication. The EmpCo tool reviews specific sustainability claims on websites, in DOCX and PDF files, marketing brochures, labels and sustainability reports created in leadity. Identified claims are assessed using risk scores, detailed results and explanations. For critical claims, you also receive suggestions for more EmpCo-compliant wording.
No. That would be the wrong conclusion. The message is clear: Silence is not the answer. Companies should continue communicating — but with greater precision, stronger evidence and more transparency. When sustainability communications are built on a sound foundation, companies not only reduce risk but can also present themselves more credibly and confidently. The goal is therefore not greenhushing, but legally sound communication with substance. leadity helps you create the foundation you need.
You can have individual claims or entire pieces of content reviewed. This includes websites via linked URLs, DOCX and PDF files, marketing brochures, labels and sustainability reports created in leadity. OCR recognition also supports the analysis of image-based documents.
leadity automatically scans imported content for sustainability-related statements. This means relevant claims can be identified in extensive brochures, labels or sustainability reports without you having to search every document manually.
The AI-powered review handles the scalable initial screening of large volumes of claims. This allows expert and legal reviews to focus specifically on critical or particularly relevant cases, instead of having every individual claim reviewed externally.
No. leadity provides a structured, AI-powered review to help you identify and prioritise risks. For critical or particularly relevant claims, you can also obtain expert advice from the agency for sustainable communication and request an optional legal review.
